Schema.org Markup Generator (JSON-LD)

Create structured data markup for rich results: Article, Product, FAQ, Organization, Breadcrumb, Event and more. Get valid JSON-LD and a ready script tag.

Schema type

headline

description

image URL

author name

datePublished

Recommended fields are empty: headline

JSON-LD

{
  "@context": "https://schema.org",
  "@type": "Article"
}

Frequently asked questions

What is structured data for?

It helps search engines understand page content and show rich snippets: stars for products, questions in FAQ, breadcrumbs and event dates.

Where do I add the markup?

Paste the script tag into the <head> section of the page. After that, validate it with the Rich Results Test from Google.

Which format is better: JSON-LD or Microdata?

Google recommends JSON-LD — this generator produces exactly that. It keeps markup separate from HTML and is easier to maintain.